Have you read "What is digital marketing?" yet?
Lets talk a little bit about what services are available. Once I explain what we have to work with, you should understand how optimizing these strategies will garner the power of the digital marketing era.
Inbound marketing is an approach that takes handles prospective customers from the time they become aware of your product, to the time that they cross the finish line.
Search Engine Optimization (SEO)
SEO is carefully selecting content and delivering it in such a way that its content will rank higher on search engine results, thereby increasing organic traffic to the website.
Social Media Marketing
Raising brand awareness by publishing articles and other content, while garnering the power of shares and likes to spread the news about your product through a network of connections.
Marketing automation is a term where software is used to store customer data, and then used to provide customer driven targeting. For instance, e-mail blasts promoting seasonal discounts, or new product releases.