Q. What type of account do I need?
A. You must have a Facebook business account before purchasing this service.
Q. Is there a minimum budget I should have for this service?
A. There is a minimal monthly Facebook budget of $300 per month. A budget of at least $500 per month is recommended.
Q. Is there a contract?
A. Yes, there is for a reason. This is a data and result driven service so the more time the better. To get the most out of your Facebook ads it recommended doing a minimum of 3 months. However, we find most clients sign 6 to 12 month agreements.
Q. Is it possible to see results the first month or should I be ready for more than one month to give it a fair shot?
A. Facebook Ads Management is an ongoing service that requires time, data and optimizations to get it well oiled. We ask that clients give at least 90 days to allow us to grow and optimize the campaigns. Clients can expect to see traffic and "results" within the first 30 days. The "results" (leads, calls, sales or whatever the goal) will only improve over time. It's common to turn on a campaign and see leads come in the same day!
Q. Do I get to see/approve the ads before they go live?
A. If clients wish, they may see and approve all text ads or images ads before going live. We typically will have creative license to create the ads, ad copy and image ads. These ads will of course be in line with the client's goals and business. This will only be if the client requests this, otherwise it would slow down the process greatly.
Q. How do I get started?
A. It’s pretty simple, after you purchase you will receive a brief questionnaire where you'll provide all the info needed. We'll then be in touch on the messenger to let you know we're getting started. Done and done.
Q. Do you handle all the tracking and optimization?
A. Yes, the Facebook pixel will be generated but it will be up to the client to place the code on the website or landing pages. We will provide instructions on how to place the code. The Facebook pixel also includes conversion tracking. And yes, all optimization is included in the service each month.
Q. Who is managing the traffic?
A. Your dedicated account manager is managing and optimizing your traffic. They will be looking for demographics and targeting that are performing better (or worse!) than “average” and making adjustments based on what the data is showing.
Q. Where can I see my campaign?
A. All campaigns are built inside of Facebook, where all campaigns can be viewed and approved before being pushed live.